SAILOR JERRY JERRY’S OPEN HOUSE

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An all-in, month-long, pop-up event space in the heart of Glasgow; a blank canvas for local creatives, students and artists alike to show off their talent.

TAPPING INTO OUR AUDIENCE

Utilising insight from our Student Brand Managers, we programmed 14 events, focusing on areas, music and events that would resonate and appeal to our audience.

THE SPACE

Scouting for the perfect mix of location and charm, we transformed an old warehouse space nestled in the heart of Finnieston, into Jerry’s Open House.

THE SCHEDULE

Art competitions, film screenings, a live Q & A with Frank Cater, exclusive acoustic sets, gig nights providing a platform for local talent, storytelling and spoken word, influencer cocktail masterclass sessions and finishing off with a Wrap Party until the wee hours, all in a true whole-assed Sailor Jerry style.

CONTINUING OUR LEGACY

The spirit of Jerry’s Open House lived on for the rest of the year with our team of Campus Brand Managers, who supported on trade events, brought the vibes at house parties and ensured Sailor Jerry was in the hands of micro-influencers across Glasgow.